What smart money is saying about Mattel, Inc.
3 funds in our archive have pitched Mattel, Inc., most recently Longleaf Partners Small-Cap Fund in September 2026.
Mattel, Inc. functions as a worldwide children's entertainment corporation, primarily engaged in the design and production of a diverse range of toys and consumer goods. The company's operations are segmented into North America, International, and the American Girl brand. Its extensive product offerings include dolls and accessories, alongside related content, gaming, and lifestyle merchandise for children, marketed under popular labels such as Barbie, Monster High, American Girl, Polly Pocket, Spirit, and Enchantimals; the American Girl brand specifically also provides dolls complemented by books. Additionally, Mattel manufactures die-cast vehicles, track systems, playsets, and accessories that appeal to both children and collectors, prominently featuring brands like Hot Wheels, Monster Trucks, Matchbox, CARS, and Mario Kart. For the infant, toddler, and preschool demographics, the company delivers content, toys, live events, and various lifestyle products through well-known brands including Fisher-Price, Thomas & Friends, Power Wheels, and Fireman Sam. Furthermore, Mattel offers action figures, building sets, and games under its proprietary brands such as Masters of the Universe, MEGA, UNO, Lightyear, Jurassic World, WWE, and Star Wars, while also producing items under licenses from significant partners like Disney, NBCUniversal, WWE, Microsoft, Nickelodeon, Warner Bros, and Sanrio. The company's products are distributed directly to consumers via its catalogs, websites, and proprietary retail outlets, as well as indirectly through a wide array of retailers including discount and free-standing toy stores, chain stores, department stores, and other retail points, alongside wholesalers, agents, and distributors. Founded in 1945, Mattel, Inc. is headquartered in El Segundo, California.
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Position history
Between Q2 2025 and Q3 2026, 9 fund letters reported a position in Mattel, Inc., with 1 sell (trimmed or exited).
| Quarter | Letters | Bought | Sold | Theses |
|---|---|---|---|---|
| Q3 2026 | 3 | 0 | 0 | 2 |
| Q2 2026 | 3 | 0 | 0 | 0 |
| Q1 2026 | 2 | 0 | 0 | 0 |
| Q4 2025 | 0 | 0 | 0 | 1 |
| Q2 2025 | 1 | 0 | 1 | 0 |
Bought and Sold count moves: the same sentence published by several funds of one house in a quarter counts once.
Fund activity · 9 positions · 1 move
- September 2026
“Mattel has been a material contributor to our returns this month as we write to you, and we remain on the case with our engagement.”
Mattel, Inc. - September 2026
“Mattel – Toy, media and consumer product company Mattel declined in the quarter after management said at a conference in mid-September that guidance would be more back- end weighted for 2026. The real news came late in the quarter and up to the moment we published this note. On September 29th, Ynon Kriez announced his departure from Mattel for the co-CEO job at Skydance. Roger Lynch, Mattel’s lead director, was immediately announced as Mattel’s new CEO. Subsequently on October 1st, the Wall Street Journal reported in a well-sourced article that $20bil+ private company Authentic Brands is interested in acquiring all of Mattel for $20+ per share, which led to a rebound in the price. October has also seen reports of additional shareholder pressure from material holder Ariel and published rumors of interest from Zuru, a highly legitimate toy 7 company headquartered in Asia. Mattel has been a material contributor to our returns this month as we write to you, and we remain on the case with our engagement.”
Mattel, Inc. - September 2026
“Mattel – Toy, media and consumer product company Mattel declined in the quarter after management said at a conference in mid-September that guidance would be more back-end weighted for 2026. The real news came late in the quarter and up to the moment we published this note. On September 29th, Ynon Kriez announced his departure from Mattel for the co-CEO job at Skydance. Roger Lynch, Mattel’s lead director, was immediately announced as Mattel’s new CEO. Subsequently on October 1st, the Wall Street Journal reported in a well-sourced article that $20bil+ private company Authentic Brands is interested in acquiring all of Mattel for $20+ per share, which led to a rebound in the price. October has also seen reports of additional 7 shareholder pressure from material holder Ariel and published rumors of interest from Zuru, a highly legitimate toy company headquartered in Asia. Mattel has been a material contributor to our returns this month as we write to you, and we remain on the case with our engagement.”
Mattel, Inc. - June 2026
Listed in EdgePoint Global Portfolio’s reported holdings.
Mattel, Inc. - June 2026
“We also released a public letter to Mattel in the quarter after our initial engagement efforts did not yield enough results.”
Mattel, Inc. - June 2026
“We also released a public letter to Mattel in the quarter after our initial engagement efforts did not yield enough results.”
Mattel, Inc. - HoldsAriel Mid Cap ValueMarch 2026
“Alternatively, toy manufacturer, Mattel, Inc. (MAT) detracted from performance during the quarter after reporting weaker-than-expected earnings and guidance amid soft consumer demand.”
Mattel, Inc. - March 2026
“Finally, toy manufacturer, Mattel, Inc. (MAT) detracted from performance during the quarter after reporting weaker-than- expected earnings and guidance amid soft consumer demand.”
Mattel, Inc. - ExitedSycamore Small Cap Value EquityJune 2025
“Shares of renowned toymaker Mattel, Inc. (MAT) sold off early in the quarter given their outsized exposure to Source: FactSet. 20250721-4682755 3QUARTERLY COMMENTARYSYCAMORE SMALL CAP VALUE EQUITYAs of June 30, 2025 tariffs. For reference, MAT sources roughly 40% of material from China and the rest is divided across other countries in Asia. Given the lack of clarity on the endgame for tariffs, the position was divested during the quarter.”
Mattel, Inc.
Fund coverage · 3 theses
- Longleaf Partners Small-Cap FundSeptember 2026
Mattel is a toy, media and consumer products company with increasing takeover interest that could unlock value after an ill-conceived earnings reset.
Read the full thesis - Longleaf Partners FundSeptember 2026
Mattel is a toy, media and consumer products company whose depressed valuation could re-rate as acquisition interest and activist pressure increase.
Read the full thesis - Longleaf Partners Small-Cap FundDecember 2025
Mattel is a leading toy and IP company with powerful brands, 50% gross margins, substantial buybacks, and a robust 2026 content pipeline.
Read the full thesis
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